Researches, experiences and focus on video SEO, digital marketing, business intelligence and bigdata
What are the main macro strategies I have to use if I want people to watch my videos? What do I have to do to spend my marketing budget well in order to get the best of every euro I invest?
What is the job of a milkshake? This is how Clay Christensen, professor at Harvard Business School, explains his theory of the “Jobs to Be Done”.Read more
You’re right but at the end... what is marketing? Well, if you’re interested in Marketing and/or you’re willing to operate with it you have to start from the beginning.Read more
People desire things. Consumers purchase dreams. Nothing is stronger than willing. This is not a philosophical lesson but we always have to analyse phenomenons from a zoomed-out prospective.Read more